Basiq Bites

Lingerie Care: Simple Habits That Prolong Life

Lingerie Care: Simple Habits That Prolong Life

To get more value from your innerwear investment:- Hand‑wash in cool water or use the delicates cycle in a lingerie bag  - Use mild detergent, avoid bleach  - Reshape cups...

Lingerie Care: Simple Habits That Prolong Life

To get more value from your innerwear investment:- Hand‑wash in cool water or use the delicates cycle in a lingerie bag  - Use mild detergent, avoid bleach  - Reshape cups...

Size In Between? You’re Not Forgotten.

Size In Between? You’re Not Forgotten.

Many women fall between standard sizes (say, 36A vs 36B, or XL vs XXL) and often feel brands don’t cater to them. Indian niche brands are stepping up with “in-between”...

Size In Between? You’re Not Forgotten.

Many women fall between standard sizes (say, 36A vs 36B, or XL vs XXL) and often feel brands don’t cater to them. Indian niche brands are stepping up with “in-between”...

Beyond Looks: Functional Styles You’ll Actually Use

Beyond Looks: Functional Styles You’ll Actually...

Sexy bras & lacy sets are fun—but what you’ll wear the most are functional styles you forget you’re wearing (that’s the point!). Think T‑shirt bras, bralettes, wireless styles, or shapewear...

Beyond Looks: Functional Styles You’ll Actually...

Sexy bras & lacy sets are fun—but what you’ll wear the most are functional styles you forget you’re wearing (that’s the point!). Think T‑shirt bras, bralettes, wireless styles, or shapewear...

Innerwear & Self‑Love: Your First Act of Kindness to Yourself

Innerwear & Self‑Love: Your First Act of Kindne...

Your intimate wear is one of the first things you put back on every day. Why not make it a reminder: “I matter, I deserve comfort”? Brands in India are...

Innerwear & Self‑Love: Your First Act of Kindne...

Your intimate wear is one of the first things you put back on every day. Why not make it a reminder: “I matter, I deserve comfort”? Brands in India are...

Softness Matters: Choosing Fabrics for India’s Climate

Softness Matters: Choosing Fabrics for India’s ...

In hot humid weather, breathable fabrics make all the difference. Many Indian women prefer cotton-rich or modal blends in their innerwear, because they absorb moisture and let skin breathe. Look for...

Softness Matters: Choosing Fabrics for India’s ...

In hot humid weather, breathable fabrics make all the difference. Many Indian women prefer cotton-rich or modal blends in their innerwear, because they absorb moisture and let skin breathe. Look for...

Fit Is Freedom: How Wearing the Right Bra Boosts Confidence

Fit Is Freedom: How Wearing the Right Bra Boost...

Many women in India still struggle to find innerwear that fits well. A bra that’s too tight or too loose restricts movement, causes discomfort, and subtly shames the body. But...

Fit Is Freedom: How Wearing the Right Bra Boost...

Many women in India still struggle to find innerwear that fits well. A bra that’s too tight or too loose restricts movement, causes discomfort, and subtly shames the body. But...